Chapter 108: Chapter 94: The Whole Network is Shocked
Chapter 108: Chapter 94: The Whole Network is Shocked
Hearing that Yang Mi would personally make an appearance to support the event at Water Cloud Space,
the staff was overwhelmingly excited.
Water Cloud Space truly deserves to be the industry benchmark, always inviting only the top stars for their events.
When Gao Hu heard that Yang Mi would be coming,
he even took a day off on purpose; he had to see his long-adored idol on the thirtieth.
As someone who grew up watching "Chinese Paladin," Yang Mi really is the idol of countless people.
To say she's the woman of their dreams is no exaggeration.
Chen Pingsheng decided to go all out with this event, firstly to make a good profit, and secondly to promote and generate buzz for the four new Water Cloud Spaces about to open.
To increase the influence.
Organizing a successful large-scale event is clearly not an easy task; it requires long-term preparation in advance.
Especially on the day of, what cards will be sold, and what services will be promoted must all be planned ahead of time.
Chen Pingsheng made a special trip to the Water Cloud Space headquarters to discuss with the management team.
His wife, Song Yanxi, was also there.
"Boss, Yang Mi will be staying for the whole day on the event, right? Will she sing?"
"Counting on her to sing? That'll probably depend on her mood."
Chen Pingsheng hadn't included singing in the agreement, so naturally, it was all up to her mood.
"I'm currently in contact with Zhou Huimin from Xiangjiang and Fei Xiang from the Wanwan region for the singing. We can leave that to them."
Zhou Huimin is known as the goddess of three generations; grandfathers, fathers, and grandsons alike adore her.
And not to mention Fei Xiang, whose fiery songs have captured the hearts of countless women.
The women who like him have all reached a certain age and, at the same time, have money.
They are precisely Water Cloud Space's potential customers.
Zhou Chun was utterly shocked at this point.
To organize such an event, inviting three top-tier celebrities from different eras, wouldn't it be impossible without at least ten million?
The pressure was enormous.
Spending such a huge cost on promotion and buzz, if they couldn't even make tens of millions at the cocktail party, that would really be a big loss.
"Brother, beauty salons usually arrange for prize drawings at their cocktail parties, what are you thinking of using for prizes?"
A high-end beauty salon capable of offering cars worth over a hundred thousand as the first prize is already considered impressive.
Chen Pingsheng thought that since Water Cloud Space wanted to be an industry benchmark and its clients were either rich or noble,
who would give a second glance at a car worth just over a hundred thousand?
"I haven't been using my Aston Martin much; let's use that as the first prize."
"Besides, each service should also have a first prize. This time we're not just selling breast care, but also buttock and anti-aging services."
"Start the sale of breast services right after Yang Mi's appearance. As soon as it sells out, draw the prize immediately, offering just an Aston Martin for the first prize."
"For the buttock services, start selling after Fei Xiang's performance, with Dilraba supporting the event. Similarly, there will be a first prize for this one; let's use a Ferrari F8."
"As for the most expensive anti-aging service, if we're setting a prize, it has to be attractive—either a Rolls-Royce or no prize at all."
Numb.
Almost all the women in the room were stunned numb.
Are these even prizes one could win in a beauty salon raffle?
The combined value of these cars is already tens of millions.
You can't catch the wolf without losing the child.
Sales at the venue are the easiest way to stimulate customers to sign up, as the presence of big stars easily drives the sales atmosphere to its peak.
In such an environment, it's incredibly easy to make sales.
Chen Qi curiously asked, "Brother, what do you think would be the right pricing?"
"Keep it the same as before, each service offered in high, medium, and low tiers."
Chen Pingsheng said, "The lowest tier can't be less than 128,000 for eighty sessions, and the highest tier for the anti-aging service could be an annual card with unlimited visits throughout the year—1.98 million for the 'Eternal Goddess.'
"Sell that after Zhou Huimin's part."
With such an impressive event, plus inviting so many big stars and offering Ferrari, Aston Martin, and Rolls-Royce as prizes,
there's no fear that no one will show up.
If only a small portion is sold at that time, it will surely exceed a hundred million.
A roll of the dice, and riches on the spot.
After giving his instructions, all Water Cloud Space stores began to prepare.
A promotional video shot by Yang Mi herself played on a loop throughout the day.
Banners were strung up all over the store, "ageless goddess", "ageless god", and Yang Mi, the current top celebrity.
All were set to appear at the event.
Tengying Entertainment even brought in a top director to shoot the cultural promotional film for Water Cloud Space.
And also featured in the film were four new stores.
The renovations were almost complete, and now they were just airing out.
Over a hundred beauticians-in-training at the headquarters had to perform a dance unique to the company culture.
They had to start practicing from now.
It was also a comprehensive display of the establishment and corporate culture of Water Cloud Space.
The position of chairman was listed as Song Yanxi.
She was also given a special introduction.
Meanwhile, Jiang Yilei from Tengying was already coordinating with online marketing.
They even dubbed the cocktail party online as Water Cloud Space - Capital City Socialites' Night.
Every ten days, a new VIP guest would be announced.
The level of prestige was cranked to the maximum.
On March 15th,
Water Cloud Space updated the list of invitees for the Socialites' Night online simultaneously.
The first was Fei Xiang, a fire in winter.
Then on the 20th, they released a promotional poster featuring goddesses from three generations.
This was practically on par with a top-tier concert.
All the guests were well-known original top celebrities.
Chen Pingsheng also invested a fortune in this event, even announcing three first-prize awards in the last three days.
They were an Aston Martin DBS, a Ferrari F8, and a Rolls-Royce Ghost.
This really skyrocketed the topic to the max.
Countless people were online, asking about which company Water Cloud Space belonged to.
And how they could participate in this Socialites' Night.
Online, offline posters, and advertisements near high-end residential areas were all laying the groundwork for this event.
Yang Mi was already a top celebrity, not to mention they had brought in two legendary male and female celebrities.
Water Cloud Space set a new standard for industry parties right out of the gate; there was no competition.
On the day of the event, Yang Mi attended in full regalia.
The venue for the event was at the Kempinski Hotel, a gathering place for socialites.
The hall was filled with display boards for the night's event.
The general manager of the hotel personally came out to receive the guests.
Having these three big-name stars come for an event was extremely beneficial for the hotel itself.
As guests with invitations from Water Cloud Space continued to arrive in droves,
At exactly six o'clock, the event officially began.
Du Juan and a few of Song Yanxi's former colleagues also received invitations she had sent.
Who wouldn't want to come and experience the charm of a big star up close?
"Yanxi's family is really doing things on a grand scale, now they can even put on such a big show," one of them remarked.
Du Juan reminded her two junior colleagues, "Later, you better keep a close eye on your wallets. Her husband never makes a losing deal. With such a huge expense, he'll definitely recoup the costs from these clients."
"How many products does she need to sell to break even?"
"Not many, just a dozen or so Eternal Goddess annual cards will do."
"Just a dozen or so will suffice, how much are they thinking of selling one for?"
"Two million, less two thousand."
Tsk... 1.98 million.
No wonder it's called Socialites' Night, this isn't the kind of event that office workers like them could understand.
It was just like ordinary people stumbling upon a complete set of Tomson Riviera.
"Those who can afford these cards are either born into wealth or married well. If you're neither, then you're just like us, here to join in on the fun," Du Juan added.
As Du Juan finished speaking, the big screen in front began to light up.
A resounding voice echoed throughout the venue.