Rebirth to 80s: Daughter-in-law is a Bit Spicy

Vol 2 Chapter 115: : I always feel weird (1 more)

Vol 2 Chapter 115: : I always feel weird (1 more)

The second wife was full of doubts, but Xia Xiaolan told her to calm down.

"Unless several state-owned shopping malls cut their prices across the board, they will take away all our customers. If they only cut prices for a certain type of goods in turn, they will only attract customers who have a demand for specific goods in the past. ...Our guests will be diverted, but not all of them."

As Asia should not fight, the several state-owned shopping malls will have no unified enemy.

No matter what alliance it is, it must have a neat and unified goal.

If this goal is lost, the stability of the alliance will be greatly weakened.

To give the simplest example, Zijingshan Department Store engages in discount sales for women's clothing, and Shangdu Department Store has reduced the price of home appliances. No matter how you look at it, the big price cuts on home appliances are more attractive to the citizens of the merchants.

You can buy one or two less clothes. For large items like home appliances, it is rare to encounter big price cuts. Of course, you have to seize the opportunity to buy!

At that time, the state-owned stores are not only grabbing customers from Asia, they are competing for customers. There are more customers going to Shangdu Department Store than Zijingshan Department Store. How does Zijingshan Department Store feel about it? Xia Xiaolan is looking forward to it!

Seeing that the second aunt and Song Minglan both wanted to say something and stopped, Xia Xiaolan explained two sentences:

"What I said should not be a fight, not to stand firm. We should engage in sales promotion, but we can't be the rhythm of those state-owned shopping malls. For example, the clothing item is now in September. Although summer clothes can be worn, as soon as they enter 10 Shouldnt it be time to wear autumn clothes in October? Then, before October, we should sell the summer clothes in the mall at a discount. A 50% discount is also right, but if it shouldnt be discounted, we cant move!"

Why shouldn't it be discounted?

Take the clothing category as an example, that is, autumn clothing.

I haven't seen any new ones on sale.

The faster the price drops, the happier consumers may not be.

Especially consumers who bought at regular prices before will have a bump in their hearts.

Asia is not a supermarket, but Asia is a mid-to-high-end shopping mall. How can it be compelled not to be at all.

Besides, its not nice to say a 50% discount. Xia Xiaolan still prefers'buy one get one free' for out-of-season clothing, which is to buy one piece of clothing. You can choose another one in the special price area. One item is settled and one item of clothing is spent, but two items are bought. Isn't this a 50% discount?

What's better than a 50% discount is to sell one more inventory!

If you should not fight, you should not fight. At any rate, Song Minglan breathed a sigh of relief. According to Xia Xiaolan's instructions, he put an advertisement on the provincial stage that night.

"Asia is looking back on new and old customers with great affection. On September 21st, all summer clothes will buy one and get one free.

"Men's and women's, men's and women's sandals, buy one get one free!"

"On September 21, you dare to buy, I dare to give it!"

The current TV commercials are also interesting. There is a line of subtitles hanging at the bottom of the TV screen, so you can watch it no matter what you watch.

Flyers are also needed.

Big banners were also made overnight and hung on the outer walls of the Asia Mall.

The women's honor guard called Asia again carried a sign and circled Erqi Square. The effect of this advertisement was very good.

Naturally, Lu Hongbo of Zijingshan Department Store quickly received the news, and the heads of several state-owned shopping malls got together again.

"Old Lu's method is better, young people just can't hold back!"

"Old Lu, I heard that people were going to have a wedding drink, but you stopped them? You, what should I do to force the young lesbians to cry!"

Lu Hongbo's eyes stared:

"Don't do it anymore. On the day my wedding was held, you were all present. I stopped people. No one of you objected. Just watch me doing sinners, and now I'm still talking coldly!"

Everyone laughed, not even dare to say.

If you want to change other things, these men really have a hard time rejecting a beautiful lesbian, and most of them will be compassionate.

But this alone will not work.

Softhearted?

They were so soft-hearted that they couldn't even keep the business in their own mall.

Although state-owned shopping malls do not evaluate performance, they also have measurement standards. If their performance during management is too poor, they will be replaced by other people. It is a matter of everyone's rice bowl, and no one is in the mood to pity the jade.

Lu Hongbo was right. The day before yesterday, Xia Xiaolan came to congratulate him but was turned away. Everyone was a witness.

This is Lu Hongbo's statement, and it is also the way everyone acquiesces. The young and energetic President Xia of Asia can't bear such humiliation. When he gets angry, isn't it because they lead the nose and ran away.

Just like at the moment, Zijingshan Department Store has a 30% discount on women's clothing, and Asia dared to call the whole summer to buy one, get one free. This is even more ruthless than Zijingshan Department Store.

If you buy one get one free, you won't make any money at all.

In addition to other costs, we have to post money inside.

But I always think something is weird, something is wrong...

"Lao Lu, people are chanting the slogan of buy one get one free, what do you plan to do, or a 30% discount for women's clothing? Isn't this too unattractive for the common people in the business capital?"

Lu Hongbo finally reacted and couldn't help but sneer, "Asia is still playing tricks this summer. Why buy one get one free from the whole audience? You see that the advertiser writes about summer clothes. Her promotion is not only competing with us. Son, I still have to take the opportunity to clear off the off-season clothing. This kind of promotion is not sincere at all. The Zijingshan women's clothing is 30% off, which is included with the autumn clothes!"

The person in charge who was still laughing just now lost his taste.

Asia, the surname Xia, is really shameless.

Not serious at all.

Several of them have joined forces to cut prices and promote. Asia is still thinking about taking the opportunity to clean up the inventory?

"That's not right, Asia only opened at the end of August. There werent many summer clothes at all. The business was good before, this"

Isn't this playing with them?

It seems to be a serious challenge, but in fact, it is playing house and clearing away those inventories that are not much in the first place.

At this moment, even Lu Hongbo felt uncomfortable.

But Lu Hongbo quickly regained his energy:

"The reduced price of clothing is just an appetizer. The real big meal is still on the promotion of home appliances. Your department store is really bleeding this time. It depends on how Asia is going to deal with it!"

The person in charge of the Shangdu Department Store who was named feels distressed.

The profit of home appliances is very high, so I didnt worry about selling it. The person in charge is also very distressed if I want to use this one to make a big price cut to attract customers.

However, when I thought about it, the commercial department store was uncomfortable, and the Hong Kong businessmen behind Asia must also feel distressed. Several business occasions came up to deal with Asias family. They shared the losses, but Asia suffered the losses alone... how about Hong Kong businessmen, Hong Kong businessmen Is your money no longer money?

Well, Hong Kong businessmen are indeed rich in wealth!

"Old Lu, if Asia really can afford it, what promotion we do and it keeps up, what should we do?"

Lu Hongbo pondered for a moment:

"Didn't we say that before, we must be prepared for a protracted battle, and again, I want to set up a sorority to invite all those suppliers to talk together."

Hey, this is to engage in Asia in the supply of goods?

This is a good way.

Everyone nodded in agreement, and even urged Lu Hongbo. The sooner this sorority is held, the better!