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Chapter 209 'Just keep an eye out for me.' (1)
Chapter 209 'Just keep an eye out for me.' (1)
Chapter 209 - "Just keep an eye out for me." (1)
Now that she was aware of Hu Ruixue’s situation at home, Shu Yan couldn’t let her take care of everything at the office. She needed to chip in and take over what she could.
“Duoduo needs you to spend more time with her. Let me know how I can help with the work around the office. I will help at best I can,” said Shu Yan.
“It’s alright. I’ve hired an expert at home to stay with Duoduo. And my mother helps out as well. You don’t need to worry about that. That sweet soup, thought, I don’t know what it is but Duoduo doesn’t like it when I make them.” Hu Ruixue made the same sweet soup that Shu Yan did but Duoduo would only have a couple sips and wouldn’t want any more.
“I’ve tried it last time you made them. It tastes just like mine!” It tasted almost exactly the same as the one that Shu Yan made. Shu Yan was baffled.
Hu Ruixue couldn’t figure that out either. Perhaps Duoduo has a very strong sense for taste and could tell the a very subtle difference between the two.
“Okay, then. Why don’t we do this. I make lunch for JingJing in the morning anyway. I’ll make a sweet soup and bring it over so you can bring it home to your daughter.” Shu Yan had resumed making lunch for JingJing. It was no big deal to make a sweet soup on top of that.
“That’s too much trouble.”
“What trouble? I am cooking anyway.” Shu Yan put the documents down and looked at the fabric samples that was sent to them. There were all kind of fabrics but more elastic ones will be better for fall outfits.”
The commercial was already done and Hu Ruixue and Shu Yan went to look at the edited versions. There was a total of three of them. One was 5 minutes in length, one was 2 minutes, and the condensed one was 20 seconds in length.
“What do you think? Any questions?” Hu Ruixue crossed her arms in front of herself, looked over at Shu Yan and asked.
Basically her ideas had been conveyed, especially in the two longer versions. They were very well done.
“What do you think about repeating our brand name three times at the end of the condensed version?”
“What do you mean?”
“This very last sentence, repeat it three times.” Shu Yan recalled seeing a commercial like that before. It was only 5~6 seconds in length with no fluff in the content. All it did was repeat the brand name and the factory name three times. Shu Yan heard it in passing once and it left a lasting impression.
Hu Ruixue immediately repeated their request to the responsible party at the agency and have him create one more version per Shu Yan’s request.
Repeating the last sentence wasn’t as artistic as it was before but it certainly made their brand name very memorable. Anyone who has seen it once could more or less remember them.
“That doesn’t look very good,” said the director of the commercial in a low voice.
“It’s fine. I like it.” Hu Ruixue decided to use that version. It was not a television show; artistic did not matter here. Their purpose was for everyone who watched the commercial to remember their brand.
They have spoken with CCTV a few times but they rejected the 5-minute version, not even during the non-prime time. Somehow, Hu Ruixue was able to talk them into accepting the 2-minute-long version for 2 weeks. Then they must swap to the 20-second one.
“Two weeks? That’s not too bad.” That was pretty good. It was, after all, CCTV. Truth was, even if it was just the 20-second one and even if it was just for a day, Shu Yan would be able to print that it had been advertised on CCTV on their boxes.
The public had a lot of faith in the government and everything that has the government’s mark of approval. With these few words, their fall outfit would jump up a few tiers.